Cavender’s: Stampede of Savings Sale

This is one of several Cavender’s commercials created for Studios 121 in Fort Worth. This was such a cool client to work with! While many western outfitters are actually based out of northern cities like New York, this company lives and breathes their brand. Family owned and operated, Cavender’s Boot City is based out of Tyler, Texas but has opened more than 60 locations across the U.S. Our mission was to create 30-second and 15-second commercials that not only advertise specific products on sale, but also show viewers the variety of products on sale on a regular basis. What better way to accomplish this mission than to animate their very own sales flyers? By doing this, we were also able to create a visual connection between the animated commercials and the flyers that we all receive in the mail. This commercial spot is a combination of 2D and 3D animation, including the neon sign at the end.

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